linking matters

Link building and online public relations

Link building matters

Persuading other web sites to link to your own could be one of the cleverest pieces of marketing you do - it's low cost, highly effective at driving traffic and it can have a dramatic effect on your search engine ranking. Links are one of the most popular ways for people to find new sites and so the more quality sites that link to you the better.

10 reasons why journalists will write about your website
How to spot opportunites for publicity

Online public relations
Is online public relations the ultimate linkbuilding technique? Ken McGaffin shows you how to get coverage for your business from mainstream media. Essential reading for link builders and all marketers.

Free Linking Matters report
The free Linking Matters report gives you detailed instructions on planning and managing your own linking campaign.

Cutting edge linking tactics
Linking Matters founder, Ken McGaffin, talked about Cutting Edge Linking Tactics at Search Marketing Expo, London, Read an article accompanying his talk here and download his Power Point too.

Below, see Linking Matters founder Ken McGaffin being interviewed at SES London by Greg Jarboe of SEO-PR:


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Explore the menu links for more free link building help and read the featured articles listed below:

News

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Sedate approach earns business owner positive karma

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Trash means cash

The business of education

The business of education

Design expert shares opinions on new innovations

Design expert shares opinions on new innovations

Mom-and-pop shops urged to stand out from the crowd

Mom-and-pop shops urged to stand out from the crowd

Featured Articles

10 Reasons Why Journalists Will Write About Your Website

10 Reasons Why Journalists Will Write About Your Website - Quality linkbuilding advice from LinkingMatters.com

Is Online PR The Ultimate Link Building Technique?

Getting coverage for your business in mainstream media can be hugely beneficial in bringing a swathe of new visitors to your site, and building inbound links from the media and from all th

Cutting edge link building tactics

This article accompanies Ken's talk to Search Marketing Expo, London, 15th November 2007. Power Point here.

The Link Building Mindset – a Baker’s Dozen

We all know that one-way links from authority web sites are essential if your link building efforts are to be successful. But what does it take to get those authority sites to link to you?

Submitting Articles: Never Mind The Quality, Count The Words!

Writing articles to promote your business services has always been a popular marketing tactic.

Link building and online public relations

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