Conversion Rate Experts showed exactly how to create killer content that attracts links with their article, Google's Website Optimizer - 108 ways to improve website profits.
Jam-packed with useful tips on Google's Website Optimizer tool and ideas on how you can use it to boost your conversion rates, this excellent post was seen by a huge audience (aided by making it onto the frontpage of Digg) and has received well over a thousand links (http://tiny.cc/a1S64).
Conversion Rate Experts' Google Website Optimizer - 108 Tips
