Regardless of the business a person may be in, if they are running their own company it sure does help to have a decent talent pool from which to pick their staff.
If this talent pool happens to be overflowing, all the better.
For one rocket-obsessed entrepreneur from Huntsville, Alabama, this was exactly the case.
Businesspeople in Huntsville that run engineering-based companies have the fortune of having the most overflowing talent pool in the US (as of 2006).
This fact was recently demonstrated in a CNN Money article entitled 'Rocket town: Huntsville, Alabama: Huntsville has few venture capitalists - but great scenery and a thriving community of tech startups, thanks to NASA'.
The focus of the article is entrepreneur Tim Pickens and his company Orion Propulsion, which tests and manufactures rocket engines.
As a result of the article, there is little doubt that the company will benefit from the associated online PR advantages of nationwide press exposure.
Huntsville has, since the 1960s, been an engineering hotspot thanks to nearby Marshall Space Flight centre where a number of NASA rocket boosters were tested.
The town has since gone on to become a technology hub and, according to the Wall Street Journal, had the highest number of engineers per capita in the US in 2006.
"I couldn't have asked for a better community for doing what I want to do, and that's developing a space company," said Mr Pickens of the gaggle of engineers from which he was able to acquire his staff.
In total, Orion Propulsion now has 40 employees dedicated to the task of rocket-engine testing.
And theyre in good hands too. Mr Pickens, who is a self-taught rocket engineer, is not unfamiliar with success and recognition.
In 1997, he broke the record for the highest altitude reached by a homemade rocket. While working with the Huntsville chapter of the National Space Society, he built a rocket that reached 41 miles high.
He later went on to win the Ansari X Prize, an award given to the first private company to build a reusable manned aircraft that could enter space twice within a two-week period.
From here on in, if past achievements and the nature of his work are anything to go by, the only direction Mr Pickens will be headed is up.